| Search Engine Optimization |
Rank Seeker will create a Search Engine Optimization
strategy for your company consisting of a combination of the various
key traffic-driving tactics based on your budget.
Each campaign is specifically designed to reach the specific industry
that your company provides to. We know where and how these people
search. As a result, we can optimize your site to connect you to your
customers.
Identifying Keywords
The first step in creating a successful campaign is to identify the
target audience and keywords they use.
Build a customer model
Develop a list of keywords
Analyze keywords based on traffic
Tools: Google, WebCEO,
Keyword Discovery, Nichebot
Once the keywords have been selected, we identify the top competitors.
Using specific tools, we analyze each competitor to see what search
engine optimization techniques they have used. Based on their success,
we build a strategy that we feel will work better. Throughout the
search engine optimization campaign we will continually match data
to see how we compare to the competition.
Tools: Google, WebCEO,
Alexa Rankings
An integral part to achieving a high ranking is developing code built
for search engine spiders. Our programming experts will scrub your
html code and edit areas that can be improved. This will in no way
change your web site, but instead will change the way search engines
view your site. These areas include:
Title
Description
Anchor Text
Headings
Text Formatting
Check for Errors
Build Sitemaps if Necessary
In some cases we may recommend changing physical areas of your website
but will always ask before editing these areas.
Link Building
The most essential part to having a well optimized site is to have
many outside sources linking to your site. Rank Seeker has developed
a highly effective combination of link partnerships which is well
liked by the major search engines. We keep this formula secret but
as a customer, you will be able to follow and view your links through
our software.
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